Ronnie S. NoisuwanLeveraging Nudging Theory in User ExperienceNudge theory and user experience are closely related as they both aim to influence human behavior in subtle and effective ways. User…Jun 27, 2023Jun 27, 2023
Ronnie S. NoisuwanNumerical Literacy: Enriching Beyond Decision-Making BoundariesPeters et al. (2006) explore the concept of numeracy and its relationship to decision making. Through a series of experiments, they…Jun 27, 2023Jun 27, 2023
Ronnie S. NoisuwanIf adaptability to change is the defining factor of intelligence, can the cockroach be considered…One night, half-asleep, I stumbled to the bathroom and saw a cockroach. In my drowsy state, I sprayed it with bug spray and left it there…Jun 25, 2023Jun 25, 2023
Ronnie S. NoisuwanThe illusion of choice in the game.Self-Determination Theory (SDT) is a psychological framework that explores human motivation. It suggests that people are motivated when…Jun 25, 2023Jun 25, 2023
Ronnie S. NoisuwanWandaVision: Dissociative theory and 5 stages of griefWanda’s behavior in “WandaVision” can be analyzed using Dissociative Theory and the Five Stages of Grief in psychology, specifically in…Jun 24, 2023Jun 24, 2023
Ronnie S. NoisuwanIntuitive DesignEverett McKay is the Principal of UX Design Edge and has more than three decades of experience in user interface design. His other book is…Oct 19, 2022Oct 19, 2022
Ronnie S. NoisuwanSeaspiracy (2021)Seaspiracy (2021) promotes subjects around marine reserves and advises against fish consumption. The film also covers whales being…Oct 16, 2022Oct 16, 2022
Ronnie S. NoisuwanParasocial RelationshipsParasocial relationships (PSRs) refer to an imagined relationship with a celebrity or fictional character (Horton & Richard Wohl, 1956)…Oct 15, 2022Oct 15, 2022
Ronnie S. NoisuwanUses and GratificationsUses and gratifications theory (UGT) is a communication theory that looks at how people use mass media from a psychological point of view…Oct 15, 2022Oct 15, 2022
Ronnie S. NoisuwanIn what ways are communication and religion similar?James W. Carey, a scholar of mass communication, contrasts two perspectives or models of communication: the “ritual” model and the…Oct 15, 2022Oct 15, 2022