Tristan AllenIf ‘culture eats strategy for breakfast’, strategy is what culture feeds on.If ‘culture eats strategy for breakfast’, strategy is what culture feeds on. Right now, it’s strategy that seems to be missing.Oct 2, 2018Oct 2, 2018
Tristan AllenMust profit and innovation be mutually exclusive? It’s all about culture. Or you.Is company culture the problem that innovators struggle with, or is it trying to make innovation as interesting as profit?Jul 17, 2018Jul 17, 2018
Tristan AllenSpoiler alert: this blog carries a message about innovation workshops.SpoilerListening is important. The simple act of shutting up and hearing what people say is always revealing. It’s a shame that the current trend…Jul 10, 2018Jul 10, 2018
Tristan AllenTeeth, your consumers and short-term trendsIt’s said that a country’s prosperity can be judged by how busy its dentists are. People visiting their dentists is apparently a good…Jul 3, 2018Jul 3, 2018
Tristan AllenGoogle and Amazon won’t be around forever — then what?What would happen if Amazon (and the rest: Hermes, Asos…) weren’t there? You’d need to have a look online, see what you wanted and then go…Jun 28, 2018Jun 28, 2018
Tristan AllenNiche marketing. Music artists doing what they do best.Some ideas go full circle, and some need to meet their moment. The music industry is niche marketing at its best: a market retrenching and…Jun 21, 2018Jun 21, 2018
Tristan Allen‘The more I practise, the luckier I get.’Gary Player’s (iconic golfer, for the non-sports fans among you) famous mantra sums up nicely how it pays to put in the groundwork. There…Jun 20, 2018Jun 20, 2018
Tristan AllenYour team can only win for four years.There’s a theory that teams are only good for about four years. Examples? Any band that formed, got signed early but couldn’t produce a…Jun 15, 2018Jun 15, 2018
Tristan AllenYour team can only win for four years.There’s a theory that teams are only good for about four years. Examples? Any band that formed, got signed early but couldn’t produce a…Jun 14, 2018Jun 14, 2018