Roos GiethoornDeep ObservingQualitative Observing to Learn Early in the Design ProcessFeb 2, 2022Feb 2, 2022
Roos GiethoornSubtle act of catching assumptionsCreating awareness of our assumptions and biases is one of the most necessary and challenging shifts in our mindset.Sep 22, 2021Sep 22, 2021
Roos GiethoornIdentifying EmpathyThis is an article I wrote as an Alumni Coach for IDEOU while coaching the course Insights for Innovation. Based on the questions I…Sep 15, 2021Sep 15, 2021
Roos GiethoornThe effect of Solitude on CreativityEmbracing Radical Change — Part ThreeApr 24, 2020Apr 24, 2020
Roos GiethoornThe Effect of Fear and Grief on CreativityEmbracing Radical Change — Part TwoApr 24, 2020Apr 24, 2020
Roos GiethoornFrom one to two; The storytelling behind a global movementWe could say that by looking at Greta Thunberg, the way you tell a story can cause a global mindset to shift. She speaks from gut to gut.Feb 4, 2020Feb 4, 2020