Even more remarkable, according to several reports, half of all U.S. households are now Amazon Prime subscribers.
The F8 of Facebook
M.G. Siegler
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Amazon is truly monopolising retail. It has become the default solution for purchasing almost anything for a huge number of people, myself included.

They make it so easy to find and buy what you want and have it delivered to your door. Taking the friction out of a purchase is always going to be a win, both for consumers and for the company.

Side note : The claim of half of all US households having Amazon prime seems a stretch. Maybe half of all Amazon customers? Either way as their customer base is so large it’s an impressive number.

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