Ross Hagan – Medium

Ross Hagan

Ross Hagan

The Key to Creating Useful Customer Personas

“Liking your audience members is the first step in being genuine with them.”

Oct 22, 2019

Oct 22, 2019

Ross Hagan

How chasing authenticity and transparency can drive away your customers

The main point: “Words like transparency and authenticity, and the marketing actions they incite, are meant for the customer, but they are…

Oct 22, 2019

How chasing authenticity and transparency can drive away your customers

Oct 22, 2019

Ross Hagan

Listen with caution

If I had to pick one piece of start-up advice to give you, that would be it.

Jan 31, 2019

Jan 31, 2019

Ross Hagan

Leverage the storyteller’s advantage

There is one conversation that I have repeatedly. (Think Groundhog’s Day with Bill Murray.) It goes like this.

Jan 30, 2019

Jan 30, 2019

Ross Hagan

What I learned about writing copy from reading Dragons Love Tacos

Hey, kid! Did you know that dragons love tacos?

Jan 29, 2019

What I learned about writing copy from reading Dragons Love Tacos

Jan 29, 2019

Ross Hagan
in
Perspectives

On Pro; On Patience

A few years ago I was staggered by Stephen King’s memoir/writing-logue, On Writing. Not by its wit, its depth, and its affable tone, but…

Jan 19, 2017

On Pro; On Patience

Jan 19, 2017

Ross Hagan
in
Perspectives

Cleaning Out the Book Notes

I’m cleaning out Scrivener and came across an old project I was using as a commonplace book. I thought I’d share:

Jan 13, 2017

Cleaning Out the Book Notes

Jan 13, 2017

Ross Hagan
in
Perspectives

4 Temptations On The Road to Work/Life Balance

*before you go any further, if you haven’t read Jason Fried’s Medium write up on The Calm Company you’re doing yourself a disservice. If I…

Jan 12, 2017

4 Temptations On The Road to Work/Life Balance

Jan 12, 2017

Ross Hagan
in
Perspectives

One Weird Exercise To Unlock Your Best —

I interview myself.

Jan 11, 2017

One Weird Exercise To Unlock Your Best —

Jan 11, 2017

Ross Hagan
in
Perspectives

My Favorite TidBits from Tools of Titans So Far

Tim Ferriss’ new book, Tools of Titans: The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class Performers, invites…

Jan 9, 2017

My Favorite TidBits from Tools of Titans So Far

Jan 9, 2017

Ross Hagan

Ross Hagan

Hey, I’m Ross. My company is Good Words. We use story-based marketing for the benefit of B2C, B2B, and non-profit organizations.

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