THANK YOU! For spelling out so eloquently and so decisively on-point about the Apple’s ethos that have been eluding the tech crowd for so long. Tech writers are all too busy looking at the receding waves while ignoring the looming tsunami around the corner. Apple, more than any company, understand that tech is just a bridge, a medium, to bring over meaningful interaction between people. They will not bump your screen size up, but they will make sure that the photo you took of your daughter looks nice and interactive. Comparing to apple, it seems like all other companies just lack a focus.