Scott BrownLooking to join a venture firm as a marketer?A version of this article was originally posted to LinkedIn articles in Dec. 2022. Feel free to take a look there for more questions and…3 min read·Mar 5, 2024----
Scott BrownYour guide to (successfully!) using projects in your marketing hiringIn today’s job market, it can be difficult for companies to assess their perfect marketing candidate. Title inflation, mass layoffs at…8 min read·Jul 25, 2023----
Scott BrownBeing a ‘Culinary Genius’ with Gordon Ramsay“Hi, this is Danielle with Studio Ramsay. I just wanted to confirm you don’t have a phobia of the dark. You won’t be scared if the lights…9 min read·Feb 28, 2023----
Scott BrownAre press releases worth the effort any more?Originally published on LinkedIn here.3 min read·Feb 2, 2023----
Scott BrownHow to make the most of your startup’s big fundraising momentOriginally published in TechCrunch Jan. 2, 20227 min read·Jan 2, 2023----
Scott BrowninSapphire Ventures PerspectivesCategory Creation: A Marketing Strategy for Long-Term Differentiation | Sapphire VenturesIn the early 2000s, Brian Halligan and Dharmesh Shah created a suite of software tools for marketing and sales. By 2012, their team had…7 min read·Jan 14, 2021--1--1
Scott BrowninSapphire Ventures Perspectives5 Insights Startup CMOs Should Know About Analyst Relations | Sapphire VenturesIn this year’s iteration of Sapphire’s annual CIO Innovation Index survey , enterprise leaders again reported that industry analysts were…5 min read·Dec 16, 2020----
Scott BrowninSapphire Ventures PerspectivesBuilding the Next Normal: 5 Key Insights for CMOs Delivering Virtual Events from Someone Who Knows…Like most companies, Sapphire Ventures converted all of our marketing events to virtual experiences at the outset of the Covid-19 pandemic.7 min read·Oct 30, 2020----
Scott Brown6 Things Not to Say to a Stay at Home DadWhen I was in university, Drake hired a new dean of journalism. When we first met, she told a group of us how she and her husband (also an…6 min read·Aug 16, 2017----
Scott BrownIn working with start-ups, I’m often told marketing is the last thing they need.There are always higher priorities: product/market fit, hiring, engineering and growth. Touché — I would not argue for running before you…6 min read·Jul 22, 2017----