Backlinks are an Essential Piece to the Online Marketing Puzzle

While reviewing my latest article , I realized we sometimes get caught up in the idea of focusing on one element of an SEO strategy that should consist of multiple parts. While backlinks are important end essential, there is a certain point where the effort outweighs the results. A well rounded strategy will not only drive a website to the top of the search engines, but will also weather the storm of all of the algorithm changes that Google releases over time.