Ruben AmadorStorytelling and love brandsStorytelling is nowadays the buzzword of the moment. Marketers use and abuse of it, taking it as an indispensable tool, the holly Grail for…May 24, 2018May 24, 2018
Ruben AmadorThe Miracle behind Space XA few weeks ago Space X, one of Elon Musk companies, made history, by launching a Falcon Heavy with a Tesla Roadster inside.Feb 25, 2018Feb 25, 2018
Ruben AmadorThe Novels everyone should readBooks are a window for a different world, and from books there are those who pass through our lives without leftting any kind of brand, and…Feb 5, 2018Feb 5, 2018
Ruben AmadorDefining Customer Journey MappingFor years as customers have become more demanding and informed on products and services provided by companies, so the Marketing has had the…Feb 2, 2018Feb 2, 2018
Ruben AmadorThe Change of Product Marketing to Service Marketing on the Automobile IndustryFor years automobile companies have been focused its Marketing efforts on product Marketing, and with some reason cars are seen as…Nov 20, 2017Nov 20, 2017
Ruben AmadorThe role of Tesla in the revolution and evolution of the automobile industryWhether you like it or not of Tesla, is difficult to anyone of us being indifferent to it, either by its beautiful electric cars, or the…Oct 23, 2017Oct 23, 2017
Ruben AmadorWhy we are behind the 6th ExtinctionA few weeks ago a colleague asked me, what is the 6th extintion. This conversation occurred because he saw an article from a journal that i…Jul 31, 2017Jul 31, 2017
Ruben AmadorinStronger ContentWhat Tesla can teach us about MarketingIn 2003 came the rumors about an electric car company who promised to revolutionise the automotive industry and compete against the big…Jul 25, 20171Jul 25, 20171
Ruben AmadorWhat is Digital Marketing?For many times i heard my clients ask what is Digital Marketing? What it is for? This article aims to answer those questions.Jul 2, 2017Jul 2, 2017
Ruben AmadorinStronger ContentFrom Product Marketing to Digital MarketingThe Internet advent followed by the decurrent technological evolution, brought profound, cultural, political and social changes. In few…Jun 4, 2017Jun 4, 2017
