HOW DOES GOOGLE WORK?

Google is one of the most powerful search engines out there, but many people still don’t know how it works. We’ve all used Google to search for any number of things that we couldn’t find on our own. But how does Google work? Google created a system of ranking websites called PageRank. PageRank uses a complicated algorithm to rank websites based on web links and content.

It is imperative to have a basic understanding of how Google’s algorithm operates in order to understand the best way to rank your website.

Google has over 200 core ranking factors. The search engine uses page and site speed, content quality and authority, social signals, links and hundreds of others to determine rankings.

Google also uses an algorithm known as the Rank brain can identify over 100 million search queries per second. With this ability, the computer can better understand search queries in real-time and return a more relevant ranking result to the user.

Google’s search engine relies on links and content as the main criteria for returning results, so you need to focus on creating high-quality content that people will want to link to. links are like votes and are a form of social proof that gives your website credibility.

The classic example of a site with lots of links is Wikipedia. You can see how it has many links from other sites, and it ranks very highly in search results.