OpenAI announcing GPTs may sound like the opening of a new world where anyone can create a Personal Assistant. But it’s actually time-consuming, pretty limited, and relatively pricey. There are better alternatives out there to create your official AI: Spheria is one example among others and I’ll show you in…

OpenAI announcing GPTs may sound like the opening of a new era where anyone can create one’s Personal Assistant. But it’s actually time-consuming, limited, and pricey. There are better alternatives out there to create your official AI: Spheria is one of these and I’ll show you in this article why…

I’m on Instagram, hooked on TikTok, and sometimes use Facebook to get birthday reminders. Then, for a few days, I realized that these daily interactions are the root cause of all the ads that follow me everywhere I go. …

In the US, 205,000 product managers are competing with each other. How do you stand out in this competitive field? — As a product person myself, I’ve taken a close look into what AI could offer to help me differentiate myself and I found a new category of products that cater to that need: Personal AI. I’ve tested a few ones out there: Spheria (the official AI version of you), Quivr…

I was a big fan of Siri. She set my alarms, gave me weather forecasts, and sometimes cracked a dad joke on my command. But what was once a glimpse of the future became outdated. Siri, Google Assistant, or Alexa got replaced by a new category of AI product: Personal…

I was a big fan of Google Assistant. It set my alarms, gave me weather forecasts, and sometimes cracked a lame joke. But what was a glimpse of the future once became outdated. Google Assistant has been replaced by Personal AIs. I’ve tried a few of them: Spheria (the official…

Disclaimer: I’m the co-founder and CMO of Spheria.ai - a platform helping thought leaders grow their own AI that truly represent them. I wrote this piece because I believe there’s a greater need for us marketers to stand out from AI-generated content. It’s not a question of tools, it’s more…

In the crowded field of product management, seize the opportunity to stand out. — The field of product management has become incredibly crowded in the past few years. In the US alone, there are 205,000 product managers that are competing with each other! In the world, you’re looking at a community of 1+ million product people. Setting yourself apart from this competitive market is…

Thriving in the world of marketers is becoming a tough challenge these days. — Back in the early 2000s, top-notch marketers were a bit like Swiss Army Knives. They had a knack for running email campaigns, mastering workflow automation, excelling at community management, crafting compelling content, and driving lead generation through landing pages. Fast forward to today, and every marketer has access to the…