Sisi YaoSecond Iteration: Customer Churn AnalysisLast year, I came across a data analysis challenge on customer churn and decided to participate. Although the Medium article as well as the…Jun 3, 2023Jun 3, 2023
Sisi YaoMarketing Campaign Exploratory Data Analysis with PythonMarketing, social media and ad tech are among my favourite domains to do data analysis on. This is one of my first projects doing EDA with…Aug 9, 20221Aug 9, 20221
Sisi YaoData Analysis with SQL and Tableau — Customer Churn AnalysisOne of my favourite things about the field of data analytics is the process of turning messy data into actionable items that make a…Jul 24, 20228Jul 24, 20228
Sisi YaoData Analysis — Airbnb in MontrealAs someone who see is interested in becoming a data analyst/data scientist in tech/media, Airbnb is one of the companies I follow closely.Jul 3, 20221Jul 3, 20221
Sisi YaoData Analysis with Tableau — History of Super Bowl CommercialsAs a non-American who follows marketing and ad-tech news regularly, every year around Super Bowl time, I start to see news about Super…Jun 26, 20224Jun 26, 20224
Sisi YaoUnicorn CompaniesUnicorn — a term commonly used in venture capital to describe privately held startups whose valuation exceeds one billion.Jun 17, 20222Jun 17, 20222