Tip 4 of 10 — Content To Show Your Passion, Authenticity and Value - Part of “How To Build Your Personal Brand”

Safwan Hak
1 min readApr 28, 2016

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This week we talk about content, this is tip four of — How To Build Your Personal Brand.

To drive a personal brand, you need to drive content that represents your passion, authenticity and value together as one. There are many online platforms that are available to do this which if used well will maximise your presence online and in turn, strengthen your brand.

The best place to start is by thinking of mediums that you can use to present your brand to the online community:

1. Do you have a Blog or Twitter Account?

2. Do you have Projects or a Portfolio?

3. How much do you contribute online?

Once you have a list of platforms you feel comfortable using, it’s time to develop ideas to create the content to drive your personal brand. Furthermore, you may wish to connect each of these platforms to showcase yourself in the most authentic way possible.

To find out more about building a personal brand, visit here.

Next week, we will cover Tip 5, “What is your hook”

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