For the past four years, I’ve been working on a product called Wristify that’s been fortunate enough to get press coverage from Wired, Popular Science, and The Today Show. Despite the name recognition and millions of impressions, our team decided to kill the name Wristify.
In this blog post, I’d like to tell you the story of the name ‘Wristify’ from birth to death and the product name that arose from its ashes.
That product is launching this September, but let’s start at the beginning.
My co-founders and I had gathered at the Muddy Charles Pub to come up with a team name for our MADMEC project idea to help buildings save energy by heating and cooling people directly. Our prototype would be worn on your wrist, so we cheekily decided to call it Wristify. …
I have Imposter Syndrome.
Even as a white, male, jewish, MIT graduate working in tech.
I feel like I have no idea what I’m doing — that every other founder deserves to be in the room but me.
I remember my first tech conference after starting EMBR labs — Kairos K50 2014.
I was 21 years-old & four months out of college.
Every other start-up was farther along.
Many had raised millions of dollars.
We were barely more than a student project with less than $50K in our bank account.
But as I talked to people that weekend, I learned something that set me free. …
Dear michael saminsky,
28 days ago I wrote to you to say that I was making a commitment to write and publish something every morning. I said that my number one goal was consistency. Today, I write to you at the end of this experiment to report my results.
I choose to write daily because I really enjoy writing, and I predicted that making it a habit would make me happier. This prediction has proved accurate, as I’ve really come to appreciate the process: brainstorming topics, finding an angle, and sitting down in front of the keyboard. Most amazingly though has been the qualitative feedback from readers. Family, friends, and even the occasional internet stranger have all said nice things to me in person, written comments, and recommended my pieces. …