Samantha CassinoEmpowering Engagement through User-Generated Content (UGC)You’ve probably heard the term hundreds of times, but what is user-generated content anyway? According to Hootsuite, user-generated content…Apr 18Apr 18
Samantha CassinoHow Drew Afualo’s Comment Section Propelled her to STARDOMWho is Drew Afualo?Apr 12Apr 12
Samantha CassinoAn online community promoting sunnier days ahead.Lauren Kreidler, or “WeatherWithLauren,” as you may know her, has created a significant online community on TikTok, Facebook, and…Mar 24Mar 24
Samantha CassinoThe Importance of Understanding your Audience OnlineOnline audiences can be diverse and varied — some viewers prefer to engage with content that is educational and blunt, while others may…Mar 6Mar 6
Samantha CassinoForest Park Review — Dog Friendly GainesvilleForest Park is a recently renovated, city-owned park in Gainesville, Florida. It is located at 4501 SW 20th Ave, Gainesville, FL 32607…Feb 25Feb 25
Samantha Cassino“I got it, let’s try it and rate it 1 through 10” — Keith Lee’s Thriving Online CommunityIf you’ve been on TikTok within the last year, it’s unlikely that you haven’t heard of food reviewer and influencer Keith Lee. In fact…Feb 21Feb 21
Samantha CassinoWhat is a community manager, and how are they different from a social media manager?Today, many social media managers wear multiple hats, such as content creators, photographers, and even community managers, but in reality…Feb 12Feb 12
Samantha CassinoCommunity Building on Social Platforms — What does Success Look Like?In recent years, social media platforms have seen the success of online communities, and many have implemented a “groups” feature into…Jan 26Jan 26
Samantha CassinoThe Foundations of a Well-Functioning Community, IRL or OnlineWhat defines a community? What makes a community well-functioning or strong? Are the components of a face-to-face community just as…Jan 18Jan 18
Samantha CassinoThe History of Online Communities and How they “Shrink” the WorldOnline communities have reached an all-time high, and users can likely find a community that suits them, no matter how niche their…Jan 11Jan 11