Sam Boden-WrightinwearecommitWhat happened to community engagement?Like-baiting and fan acquisition fell out of favour a long time ago, any social media manager will tell you that — thanks to recent…Jun 25, 2019Jun 25, 2019
Sam Boden-Wrightinwearecommit2019’s biggest channel updates are here — what does it mean for brands?Over the past month, we’ve seen some of the biggest overhauls on social media for a long time, but it goes a lot deeper than a design…May 17, 2019May 17, 2019
Sam Boden-WrightinwearecommitWhy co-creation is the future of influencer marketingInfluencer marketing has been a hot topic recently, with a lot of conversations being dominated by influencer fraud — we’re currently…Mar 26, 2019Mar 26, 2019
Sam Boden-WrightinwearecommitMade In InstagramBarely a week goes by recently without a new scandal or exposé on the influencer marketing industry, and rightly so — the industry as it…Feb 16, 2019Feb 16, 2019
Sam Boden-WrightinwearecommitThe Purge: InstagramThis morning, tens of thousands of Instagram influencers have awoke to find that the worst has happened. Nope, Starbucks wasn’t out of…Feb 13, 2019Feb 13, 2019
Sam Boden-WrightinwearecommitWhat We Can Learn From Fyre Festival“Fyre will be defined by its ability to connect”Feb 1, 2019Feb 1, 2019
Sam Boden-WrightinwearecommitHow Brands Are Stepping It Up In 2019We’re just a week into 2019 and we’ve already had more social media drama to last until June, but we’ve also seen brands step it up…Jan 7, 2019Jan 7, 2019
Sam Boden-WrightinwearecommitWhat to expect from content marketing in 2019Big changes are ahead with our online experiences, data breaches and backlash against fake influencers is signalling a change in how we…Jan 3, 2019Jan 3, 2019
Sam Boden-WrightinwearecommitThe best & worst social media content from 20182018 has been a funny old year hasn’t it, it’s been going on for what feels like about 18 months and we’re really not sure what’s going on…Dec 21, 2018Dec 21, 2018
