Poncho + Dirty Lemon
Today it became public that Poncho was acquired by Dirty Lemon Beverages.
At Poncho we built the World’s Best Chatbot, with a fantastic team and unique technology. Meanwhile, Dirty Lemon is absolutely crushing conversational commerce. By joining Dirty Lemon, the Poncho team has the opportunity to take conversational interfaces to a whole new level and contribute to building a major international company that is transforming an industry with massive revenue and reach. That’s why the Poncho team, our shareholders and I are incredibly excited about this deal.
Poncho was never really about weather — it was about changing the paradigm of how users interact with brands and computing. We were incredibly successful in building user loyalty, seeing in excess of 90% retention on our major bot platform, an unprecedented number. We did this through cutting-edge technology along with brilliant writing and design to create a daily habit. Millions of people have used the Poncho service across all our platforms.
Our goals at Poncho were big — to disrupt a major industry and create a real business that can grow to become an international benchmark. There comes a time when you have to ask: Is it more strategic to combine with another company, with similar goals and complementary strengths, to reach full potential? We found the ideal partner in Dirty Lemon, where Zak Normandin is building the leading conversational commerce company, bar none. The addition of the Poncho tech and team means the sky’s the limit for Dirty Lemon. Of course, we will miss our daily interaction with the hipster cat from Brooklyn who charmed so many users over the last few years. But know that he is out there somewhere, raising a bottle of Dirty Lemon and toasting the future.
