People can’t tell you what they think about pricing, because they don’t think about pricing. They feel it.
“If you’re interested, you come up with stories, excuses, reasons, and circumstances about why you can’t or why you won’t. If you’re committed, those go out the window. You just do whatever it takes.”
Conversely, Gandhi has said, “Happiness is when what you think, what you say, and what you do are in harmony.”