All the hype surrounding bots has created an enviable momentum in the industry. But it is still, at the end of the day, a very nascent industry. And like in any gold rush, you can either be mining for gold (in which case you need a system to generate insights and execute on them, or luck) or selling pickaxes.
This post is about the lessons I learnt as a Product Manager at a Slack-bot startup. It might be useful for those people who are serious about mining for bot-gold, and don’t feel particularly lucky.
… are back in a new skin. …
Update (4/6/2017): Pogo is now Memo!
Since we announced the Pogo.ai beta in July, we’ve had thousands of teams sign up and use Pogo in ways that we hadn’t even imagined! We have:
Facebook’s woes with people sharing original content (e.g. status updates, notes) have put the highlight on the war between the giants for original content. Linkedin’s acquisitions and subsequent integrations of Pulse and Slideshare were some of the first moves made by them, and recently Facebook has been making moves in that direction too — small ones such as larger font on personal status updates as well as large ones like the MSQRD acquisition. They are the giants in this war. Ultimately content producers will accumulate around the platforms with the better products.
However, two relatively younger companies have very unique takes on the content creation and distribution problem. And their products are key to understanding how they are implementing their respective blue ocean strategies. …