Samuel SokaleNo! Human Perception Of Brand Activities Doesn't Work Like That.“Perception is reality” is a common expression in the brand and corporate communications universe that establishes how stakeholders form…Aug 18, 20231Aug 18, 20231
Samuel SokaleProblem-solving and the struggle for effectivenessProblem-solving is central to everything of value that was, that is, and would be. The biblical account of the creation and existence of…Sep 30, 2021Sep 30, 2021
Samuel Sokale5 growth tactics for strategy and Account planning startersStrategy can be described as 90% brainwork driven by insight and design thinking towards solution offering. As a result, the mental space…Oct 18, 2019Oct 18, 2019
Samuel SokaleHow “minding my business” kills humanity.“Minding my business” has become a buzz word of choice among African social media users of late particularly, Nigerians. When critical…Jun 20, 2019Jun 20, 2019
Samuel SokaleA CALL TO SAVE OUR DYING PRIDEWe have done enough damage to our cultural pride and its high time we made a U-turn.Sep 28, 2018Sep 28, 2018
Samuel SokaleDon’t just raise bars, “Usain Bolt” them.Truth is, Usain Bolt got “balls” and he flaunts them fearlessly.Sep 21, 2018Sep 21, 2018