Samuel CowdeninIV Studio BlogThe Story of Bouncy Smash“Crap crap crap it’s live” are the words that emblazoned the screen of my iPhone on Saturday the 17th — a full three days before Bouncy…Feb 20, 2018Feb 20, 2018
Samuel CowdeninIV Studio BlogAnatomy of an Animation Project: K is for KidsA deep dive into the process and candid look at the communication required to bring together a mixed-format animation project.Sep 26, 20175Sep 26, 20175
Samuel CowdeninIV Studio BlogIdeas Don’t Speak for ThemselvesThis morning, as we reviewed some frames we’re sending to the client later today, something sparked a conversation about design reasoning…Jun 7, 2017Jun 7, 2017
Samuel CowdenO Captain, My CaptainI’m not a big sports fan. When it comes to traditional sports, Hockey is my only muse. As the Stanley Cup finals prepare to enter game…Jun 6, 2017Jun 6, 2017
Samuel CowdeninIV Studio BlogDon’t Hate Your ClientsThere’s a whisper in the air that flows through the creative community that tells us a grave lie, “the client is going to ruin this project…Apr 11, 2016Apr 11, 2016
Samuel CowdenMaking Content that ConnectsI spend at least 10 minutes every day browsing Dribbble. It helps me stay up-to-date with current design trends and identify talented…Dec 9, 2015Dec 9, 2015
Samuel CowdenDesigning Trust: Why good design makes something more trustworthyA while back, I stumbled across a Medium post entitled “Why Beauty Matters.” In the post, Margaret Gould Stewart discusses why interface…Sep 24, 2015Sep 24, 2015
Samuel CowdeninIV Studio BlogA Lesson in HubrisThoughts about the new TN logo and the underlying societal trends behind the backlash.May 22, 2015May 22, 2015
Samuel CowdeninEntrepreneur ThoughtsAnswering your customers questions before they askResearch shows that 57% of a sales process is complete before the customer contacts the seller, making it more important than ever to…Feb 4, 2015Feb 4, 2015
Samuel CowdeninEntrepreneur ThoughtsAfter two and a half years of building a startup, I finally chose a titleTwo years ago I started on the crazy journey of entrepreneurship with my great friend, Zac Dixon. In that time, we’ve skipped paying…Jan 28, 2015Jan 28, 2015
