A usability improvement analysis created as a response to a design challenge for Ironhack’s final project. EveryMundo is an airline Performance Marketing Technology company that offers products and technology-based services to help airlines improve brand visibility, marketing agility, user experience, shopping conversion, and reduce dependency on IT. Problem EveryMundo would like…

This is a usability case study for the Boston University Website. Boston University is an international, comprehensive, private research university, committed to educating students to be reflective, resourceful individuals ready to live, adapt, and lead in an interconnected world. …

One more challenge completed and it was quite enjoyable. The purpose of this exercise was to create a wireframe version of the Emov app below. Contrary to the previous exercises, this one required me to go backwards in the design process. As you can see, I was given seven screens of the Emov app in high- fidelity, and although wireframing saves time, it might become a challenge to know where to hold back on details to avoid distractions. This exercise helped me to identify which visual elements and text labels can be important in order to efficiently communicate the main idea of an app.

The Sketch learning adventure continues, and I keep finding it fascinating. For this exercise I’ve been asked to re-create the design shown below for a travel app. I was allowed to use my own profile pictures and background images.

Hi there! This is my 3rd exercise for the pre-work and my first experience using Sketch. I had heard amazing comments about this tool, so I was looking forward to start working with it. For this exercise, I was given the challenge of building a rocket icon with Sketch. I…

Whole Bank is a commercial bank based in Framingham, Massachusetts. In an effort to offer the best service to their customers they are in the process of migrating to a more technological and user-friendly company. …

Sketchnote is a visual approach that helps engage your mind so you can better understand and process information. For this Sketchnote exercise I watched this Ted Talk by Margaret Gould Stewart (Facebook’s director of product design) video: How Giant Websites Design For You.