5 SEO mistakes that you must not commit

The Search Engines are constantly updating their algorithm and analytical tool for the websites. The new Penguin update of the Google can be taken as a reference for the same. This was introduced to stop the spam over the internet. According to the changes, one must adapt the SEO for higher page ranking and greater revenues. However, that does not mean that the basic guidelines of the SEO get changed. SEO is based on some basic rules that analyze your performance and also increases your visibility. In order to achieve that you must not commit a few basic mistakes that most of the people do in SEO. Here are the five mistakes in SEO that you must not commit.

Keyword Search

Your website and content in it is driven by the keywords. The stronger the keywords the better will be the result. Many people tend to ignore the relevance of keywords in the website. The search index of any search engine comes from the keyword search. You must maintain a good amount of keyword density for better results. There are various tools available as well to do this job even better. Google keyword Research is one of such tools that can help you to find the top and most searched keywords. Back-Links

It is often said that back-links are very important for higher page ranks. However, it is very important to use the back-links in a wiser way. The back-links which are very low in value should always be avoided. The back links that are present in irrelevant sites or spam or even on the sites that are meant for this purpose can act against you. The Search Engines have the intelligence to understand the quality of your back-link and the low value back-links can be potentially harmful for your page ranking in the search engines.

Indexing

Indexing of the Page is very important part of the SEO. Nobody would love to build a website which does not get indexed in the Google or other search engines. There can be multiple reasons for non-indexing. One of such reasons is use of the image in the name of the website. The robot or the spider cannot understand an image, flash animations and Java scripts, so use of them on website too much can result in non-indexing.

Regular Update

One should regularly update the website in order to get higher page rankings. The fresh content and fresh keywords help the Search Engine to index you and that increases the page rank. If you fail to do so, then the outdated content of your website will lead you nowhere. With the increased posting on the website the website gets ranked with Google and better visibility is achieved.

Target Audience

Another mistake that is very common is failing to impress the target audience. Too much SEO is not going to help if the visitors are not satisfied with your website. The primary objective of your website is to satisfy the visitor if you succeed then your page rank is bound to increase.