“What to watch, or what not to, that’s the question” — A modern-day dilemma!

sanket more
3 min readJun 10, 2020

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Now that lockdown is eased up by the government, people gathered in numbers for the job which needed their necessary presence. However, some of us still have the luxury of WFH. For those working from home, let’s rewind our life. Imagine going through a heavy-duty day, so are the current ones you may say, but think about the most dreadful part of the day (No, not the one where you have to pretend you like your boss’ jokes in the meeting rooms) that is commuting from home to office and back. You come back home late and decide to have a scrumptious meal with your better-half. After all the bustle, you decide to sit down and watch something nice on the TV for the next one and a half-hour before going to bed. Now here comes the problem.

You find yourself swamped with another decision to make, “which TV show/Movie should I watch?” The whole process of Netflix suggesting movie/TV shows based on my past watching habits or Prime Video (Yeah, I have multiple OTT service platforms, why not?) showing IMDb ratings puts me in another big decision to make. I don’t want to have a regret of watching a bad movie, wasting my time or when it comes to TV shows, I don’t want to jump into a long commitment and then knowing that all the seasons lead me to a ‘Not-So-Important’ character taking the throne in the end (sorry for the spoiler if you haven’t seen the GoT yet). Guess what, I either have spent my next hour searching for what I want to watch or end up watching F.R.I.E.N.D.S on Netflix (or Batman series on Prime Video). But then I have a regret, “Why did I pay so much for two OTT services when I am not watching anything new on it?” I am sure many of you face similar dilemmas on most days of the week.

Now, let me share with you another such instance that you must be familiar with too. You are chatting with your friends' circle while having evening tea at the office (the best time of the day) and one of your friends strikes a conversation saying “You should watch this TV show, it will blow your mind with the storyline!” and then another friend backs him up with the TV show’s basic plot. You watch the trailer, cast, and maybe ratings on IMDb or Google Reviews. You go home, have dinner, and then embark on this beautiful, hassle-free journey of watching this TV show after which satisfied, you go to bed.

Multiple fake & similar reviews given by the bots on the TV series ‘The Dark’ (Featured on Netflix) which may misguide people
Fake IDs reviewing TV series ‘The Dark’

Wow! doesn’t it look simple? Let’s understand the reason here. In the earlier case, you came up with the decision to search for a movie where you have to go through the reviews and ratings by some unknown critics who might not even exist (because of fake IDs) whereas in the second case, the nudge was provided by someone whom you interact with on daily basis, someone whom you trust, who shares the same taste in TV-shows and movies as you do i.e. your friend. What if you never have to face such a dilemma again? What if you have your friends suggesting your movies when they are not even around you? It’s completely possible. We at Urekamend are building this product which will soon help you sail through your post-lunch or anytime movie/TV-show confusion, without any impediment because Ur friends who share similar tastes in movies and TV-shows as U do can recommend you something that you won’t regret watching. Stay tuned! We will come there soon to make Ur life easy with Urekamend.

#Urekamend #Netflix #PrimeVideo #FakeReviews #Ratings #Solution #Startup #OTT

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