Quebec (Qc) — January 17, 2017CieAR Inc. has been selected among 600+ applicants as a finalist in the augmented and virtual reality category for the 10th annual SXSW Accelerator Pitch Event®.

The SXSW Accelerator is the marquee event of South by Southwest® (SXSW®) Conference & Festivals (March 9–18, 2018) Startup & Tech Sectors Track, where leading startups from around the world showcase some of the most impressive technology innovations to a panel of hand-picked judges and a live audience. …

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The CieAR platform offers content producers the tools to create a unique interactive mobile augmented reality film experience that greatly enhances municipal and historical assets, adds a new dimension to themed experiences for tourist attractions and is a new source of revenue for municipalities, amusement parks and entertainment centers.

Take storytelling to a new level, completely changing the cinematic experience. Bring your body along!

The CieAR platform allows content creators to create incredibly immersive and interactive experiences which allows for a profound attachment to the script and unforgettable realism. Great freedom of movement and full mobility leaving visitors in awe of how real the experience felt. …

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*Photo credit: @ARealityEvent

Augmented reality (AR) is an engaging way for storytellers to reach their audience. It’s entertaining, fun and very innovative. As an emerging medium, AR faces a lot of challenges. By producing City of Ghosts, a fully immersive and interactive augmented reality film experience, we learned a lot. All the rules of workflow and traditional cinema cannot be applied anymore. Our president, Robert Young, participated on a panel at AWE Europe 2017 in October and here are the topics and viewpoints that came up as being critical to the success of an AR production:

1. Believability

Providing a lifelike realistic experience becomes a challenge when content creators need to use the real environment as a basis for their story. …


Sara Benalem

Marketing & Sales coordinator @CieAR / Writing about #AR #Storytelling #ImmersiveContent

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