Numerous researches have discovered that optimal speed for interface animation is between 200 and 500 ms. These figures are based on the particular qualities of the human brain. Any animation shorter than 100 ms is instantaneous and won’t be recognized at all. Whereas the animation longer than 1 second would convey a sense of delay and thus be boring for the user.
…ities. They definitely have plenty of use cases for future immersive platforms, too. Beyond these — if we believe that imageability provides easier and even richer experiences, many of today’s toughest design challenges could benefit from applying cognitive mapping concepts.