For some it’s a curiosity, but for others, it’s a way to fill a hole in their lives

Image: Unsplash/Bastian Jaillot

Harsh lights. People’s voices. A sudden bursting sensation. There’s some crying, some squeals of glee, and it’s hard to know what’s really going on. A baby is emerging from a dark place and being seen for the very first time. But this isn’t a real-life birth. This is a reborn unboxing video.

Reborn unboxings have been around for the best part of a decade, but are increasingly popular on YouTube. The videos feature people unboxing incredibly realistic, incredibly expensive dolls that are eerily identical to a newborn baby; complete with wrinkles, veins, and thin baby hair that weigh and feel…

While magicians couldn’t make YouTube work for them, newer snappy video apps are enthralling a new generation

Magic: it’s the bane of corporate events, the plague of your cousin’s wedding, and a cringe-inducing staple of rich people’s house parties, and perhaps the most painful thing to witness when it goes wrong.

Close-up magicians are oft-mocked members of the wider magic-performing industry, the D-listers compared to the likes of Derren Brown, David Blaine, and other “illusionists” considered impressive for their coup de grace mind tricks and physical feats.

However, on one platform, close-up magicians are rehabilitating their reputation. Dare we say it, they’re even… cool? …

Sarah Manavis

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