Problems & Solutions of a Non-Tech Startup Founder

Starting up a new business? Worried about hiring skillful employees?

I believe that hiring the right job-fit people is the biggest task while starting a new business. It is inevitable to learn that who’s going to work before hiring them since it is complicated to analyze right at start. Whether you are investing in your new business or you have different expertise; if you’re a non-tech person, you cannot win from a technical person on the behalf of your abilities or wealth. It is only possible until in case of having same criteria and knowledge. Similarly, if you don’t have the same criteria you can’t even hire them or dig out their expertise. There are certain steps that lead you to hire a job-fit and right people for your business. There are agencies for web designing, and web developer agencies that makes your work easier. You just don’t have to worry about anything.

Find the right people! Hire the right people! Retain the right people!

Being a non-tech co-founder is often consider as unqualified in the market today. Here are some myths about being a non-tech co-founder

  • “You don’t have what it takes.”
  • “You can’t build a software business if you can’t make software.”

One should understand you that not being technical should never be the reason you don’t pursue a startup. Believe me these are the things that builds you up, makes you climb a mountain, makes you more confident and boost up your vision.

Lessons that helps you work more effectively with your technical team members are team building, good communication skills, getting employee insight, motivational tools, and the list goes on. When you learn what are the things that adds more value to your product then you become a better entrepreneur.


I believe that effective team building is necessary for every business to be profitable and for reaching its moto. Everything depends upon a great idea but if you have a great idea and still you are unable to hunt a good team and build effective team then this idea is nothing more than a rubbish. Teams have always been, and will always be, an essential ingredient for building a successful business. There is also the matter of not know enough about technical skills and which are needed at which time, which can make hiring or outsourcing very difficult.

Who doesn’t want their business to be successful?

If you’re a non-tech co-founder there’s nothing to worry about the departments of your business other than your expertise. A person cannot be perfect in every aspect. We lack in some aspect and the other person is specialized in that. You just need to plan, make them execute your and their ideas, motivate them and understand and learn things that are relevant to your business.


Planning is the first step even before starting a business. You have a vision for the future. You know exactly where you want to be in 6 months, a year and five years. To effectively plan your company’s future, you must know where you are now, where you want to go, and how you intend to get there.


Communication is the most important factor for team work. Good communication involves brainstorming, getting feedback, asking opinions, sharing information, ideas, debate, open communication, helping each other and getting their opinions. It secures employee’s commitment towards work.


Consider each employee’s idea as valuable. A good facilitator and manager always get employee insight and listen to their untold demands. You should maintain healthy relations with your employees. Set an example to team members by being open with employees and sensitive to their moods and feelings. Remember emotional intelligence is an essential part.


There are various motivational tools that keeps you up work with great zeal and enthusiasm. Motivational tools include intrinsic and extrinsic factors, appreciation, rewards, salary, bonuses, empowerment, flexibility, and catering their needs.


You need to understand the level of success you want to achieve with the help of your team. You have to clear the frames, you have to divide the responsibility and making sure that everyone is on the same page.


A successful team project maximizes the talents of its individual members, but the true power of teamwork comes from the group’s cohesion and combined energies focused on a common goal. Your company’s mission statement should be clear to all.


INVOLVEMENT matters but once you have directed the work and assigned the duties, it’s not your duty to get yourself involve in their work. Being a non-tech worker you will definitely think that should I get involved in coding and stuff? No. that’s the role of worker with technical knowledge!

To what extent should a non-technical founder be involved in technical work assigned to its employees?

Enough to be able to communicate to technical people.


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You have to trust a reliable source as the market is full of hackers and fake entities.