How to be a Content Generator
It’s rather simple to write something nowadays. With infinite blog sites giving you freedom, giving you followers who’ll read your work, and free grammar and spell check soft wares, anyone can become a writer. But it’s not that easy.
Communication and language are skills that are inherent in a person. A writer will develop those skills throughout his childhood, but cannot simply gain them when he enters adulthood. Sure, English classes are there and you can improve your language; but the skill of using specific words in the correct situations is something that comes naturally. Most of us were voracious readers as kids, and that gave us a peek into the world of writing.
Creating content is an art. Using a random string of words that some user somewhere in the world is reading, and those exact random words that you pieced together out of your galloping mind is creating an impact on that reader, making him think about things he hasn’t thought of in a long time: that is what great content writing is. It’s not just using great vocabulary that makes readers run to the dictionary; neither is it someone with impeccable English and great diction that’ll give you great content. It will be someone who has the ability to know which words to use specifically and make the reader feel the exact impact of the issue being put across.
Readers have short attention span nowadays, so it’s rather important they’re hooked from the first sentence itself. Putting in a sentence that sounds like it’s a midway-thought often helps, as most readers get curious about what spurred it on. They will want to know how this thought started and how it will conclude. And that is something most writers will take advantage of: curiosity. Since the reader has access to millions and billions of data over the internet, catching his attention is important. Gone are the days when people had access to only one newspaper in the entire village and important things were written in bold. Now everyone has control over the internet and can log on anywhere to read anything. Now why should the reader read your content over others?
It’s rather plain and simple. As long as your writing gives him the information he was looking for, embedded in language easy enough to understand. That is another thing writers need to look out for: that the language that they use be breezy and free-flowing enough for the reader to understand; but at the same time not be meant for a ten-year old. Readers shouldn’t get a patronizing tone while reading your content and should feel the respect they deserve even if they don’t know the information you’re conveying to them.
Getting material across in a flow is important; it shouldn’t feel abrupt as you jump from one topic to the other. The brain tends to work in a flow. When that flow is disrupted readers are prone to shifting focus and losing interest in your article. It is best to hold their attention, not only just at the beginning, but through the entirety of your writing. Making controversial statements is a great way to grab people’s attentiveness, but if you are unable to back up your statement with sane logic that resonates with the reader, its highly doubtful your writing will be read from that point on wards.
Making your writing short, to-the-point and logical is the best way to write. Humans learn best from examples. Just stating things is not enough. The reader must have an analogy or metaphor in hand to be able to understand your point. Just like in school, concepts of physics were difficult to understand until we saw it happen practically. Then it becomes easier to write the answer out, and the reason is the fact that we saw it happen. In a similar fashion, while creating content, your reader being provided with an example that’ll help them understand your point is a requirement; or else your writing comes off as bland.
An extra thing that can be done is the usage of gifs and memes to make it interesting. Today’s generation has their social media feeds filled with these and their usage makes you not only a part of them, but also your content relatable. A user will not give you enough time for you to explain your thinking; you have to make them give you that time with your words. In this fast paced world no one has the time for you unless you take it, and that is exactly what we as content creators have to do.