Our web is so white. It’s clean. It’s safe. It’s minimal. I’ve seen it a thousand times. What happened to the joy of life depicted in Art Nouveau aesthetics? Or to the colours of the sixties? Where are the cheerful ornaments from the baroque?
The on-going trend of minimalism and whitespace has been leading for quite some time. Minimalism and sobriety are linked to the high-class and design aesthetics. In UX minimalism is a tool to improve the user experience, crate visual hierarchy, and lead users’ eyes towards relevant content. …
As our eyesight is working overtime while constantly looking at the screen, all other senses are left behind. With the increased popularity of touchscreen over alternative input methods, most of our sensory experience is now limited to a shiny surface, clicks, scrolls and pans.