Where is this hotel located?

Introduction

Brief about the project

Background

The problem

My role and the process

  1. Understanding location in the context of hotel details page : Collaborated with the product manager, my lead designer and head of design through discussions and an audit of our current design to better understand requirements and the scope of the problem.
  2. Figuring out key insights through secondary research and competitive analysis: I did a competitive analysis of other Online Travel Agents(OTA) like MakeMyTrip, Expedia, Booking, GoIbibo etc. to identify their various offerings. I also conducted secondary research on travel websites like Trip advisor to understand the importance of location in choosing a hotel.
  3. Experience strategy: I envisioned possible use cases and built wireframes and high fidelity mockups to address the different use cases and drive decision making.
  4. Going beyond design to understand technical constraints: I experimented with querying map data from both OpenStreetMaps(OSM) and Google maps API to figure out the feasibility of our proposed solution and sharing my learnings with the engineering team.
  5. UI implementation: As part of the team working on the Cleartrip design system, I shipped various components of our hotel details page and specifically oversaw the UI implementation of our proposed solution for the location block, before handing over to engineering.
  6. Outcome : The final design approved by all stakeholders along with it’s UI implementation was shared with the engineering team.

Reach out to me for the complete case study

Unlisted

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UX Designer at MakeMyTrip. Find me on : https://sarthakveggalam.com

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