Digital marketing is increasingly becoming the most important means through which the brands are communicating with their customers. Moreover, in order to do so, the brands apply several distinctive approaches which help in building up and maintaining continued engagement with the customers.
These approaches are not always readily integrated with the common platforms. For example, social media platforms like Facebook or Instagram do not have any “Frequently Asked Questions” (FAQs) section which is very important for any brand or organization to convey information about their products and services. By using the Iframe widget, however, the FAQs section and many other such essential features can be added to the standard platforms.
iFrame apps is a comprehensive suite of apps that integrate effortlessly with your Facebook page and transform it into a powerful marketing machine. At the price of a decent lunch, you get eight awesome apps for a month, including automatic newsletter, contact form, coupon app, store app, add link and much more.
Ease of Use
Iframe apps are easy to use and do not require much technical expertise other than primary computer knowledge. They easily integrate with Facebook and allow the user to use the tools through a graphic interface. The interface further enables you to add the features to your pages on Facebook.
The program guides the user through the process of setting up a page as well on Facebook, making the entire process of digital marketing more accessible than ever. Even for a novice of a particular platform, setting up a page and using it for customer engagement will be a cakewalk with this system.
Features
Unlike other Iframe apps used in digital marketing, the toolkit provided by Atayen.Inc offers a comprehensive set of indispensable tools for the customer engagement process. The first move is that of attracting and involving more people. In this respect, newsletters and automatic newsletters are the essential tools. While the former refers to the sending of specific messages to the customers, the latter involves the automatic conversion of posts as newsletters and their distribution amongst the subscribed. However, developing a niche by concentrating on the products or services and spreading the word about them is not enough. The next step is to exploit this unique position and strengthen the bond between the advertisers and the customers.
Tools for this purpose include- contact forms for collecting information from prospective or existing customers, business FAQs for effectively communicating relevant information about your product or organization, and features for adding links or for integrating an e-commerce platform with the original platform. Moreover, another important feature called “likegate” incentivizes the hitting of likes or whatever reaction on the platform is customary and is used for maximizing the responses and ultimately creating a niche for the brand.
Who are the Users?
Iframe apps can be used not only by brands, for whom it was initially designed, but also by public figures, and other private and public organizations who engage in digital marketing. Moreover, in order to acknowledge this, Atayen.Inc has provided separate page building patterns for public figures and brands.
Conclusion
In either case, the potential of this set of apps is unique, and thus can be used effectively and with ease by anyone who is looking forward to engaging with their fans, clients or customers.
