Savvy Reimagines Online Interaction

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Author: Hannah Shin

Technology has made it so much easier for us to communicate with people- but this increased frequency of communication hasn’t enhanced the quality of our conversations. While friends and potential love interests are only a text or DM away, social media and dating profiles often create an incomplete picture of who a person is.

Curated online profiles can also make weighing potential matches feel like reading product reviews on Amazon. Spoiler alert: things that work well for other people on the internet don’t always translate to sparks when you meet face-to-face.

With Savvy, instead of reading through pre-written facts, figures, and one-liners, all meant to make matches look good, users get to see how matches react to questions in real time. Savvy challenges users to display their creativity by giving matches just 30 seconds to craft a response.

Savvy brings digital dating into the now.

College students these days are busier than ever. Dating apps partly solve this problem by stretching out the time frame of an interaction. Users engage on their time and their terms. However, this has taken away the real-time factors which contribute to chemistry and connection.

One problem with digital dating is that it enables large amounts of lag-time between each person’s reply (or lack of reply). Savvy creates a digital space from 9–10 PM to bring back fun and spontaneity to online conversations. This way, you can find someone to dance, drink, or chill with right before prime going-out time on a Saturday night. In addition, it’s a game that anyone can play, whether they want to take it lightly- or as seriously as the next Bachelor or Bachelorette.

Savvy lets you play with your friends.

A 2015 study conducted by Mic asked participants ages 18–34 how they met their current partners. They found that the highest percentage (39%) met through mutual friends, and the second highest percentage (20%) met “in a social setting”.

Many popular dating apps rely on location to provide users with potential matches, but with Savvy, you have the unique ability to play with your close friends.

Whether you’re looking for something casual or serious, Savvy’s dating game is a great way to expand your social and romantic circles. Instead of creating a separate platform for meeting friends, Savvy integrates a social element into its user interface. This way, you might also get a glance at who your match spends time with.

Friends say a lot more than a profile pic.

Studies have shown that examining a potential match’s friends can be a good indicator for whether you will click with them. Since friends tend to share common values, preferences, or life experiences, if you like a person’s friends, there’s a higher probability that you will like them too.

So tune in every night from 9–10 PM EST.

Savvy is the first dating app to embrace a live format. Don’t live with a case of F.O.M.O- play Savvy’s dating game from 9–10 PM EST every night, for a match, a hookup, or at least a funny story.

Huge thanks to Hannah Shin for writing this!

Instagram: @h4nn4h_shin

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