I completely Forgot about this one! The dress that fooled the internet. Was this a meme, I dont know, But it definetly turned into one as people learned about the trickery. Memes nowadays usually have comedy built into them, in this case it wasnt funny so much as mind boggling. I recall even taking part by not understanding how people could possibly see it being any other colour but blue… or was it gold? lol! all i know is that literally everyone was talking about this and arguing so it for sure had an impact and did its job!