Competitive advantage is a myth — No sign can clearly show whether or not a startup will be successful. But one indication tells me that a company may be I trouble — the founders’ reasoning about ‘competitive advantages.’ In this article, I’ll show you how you may change your thinking course to avoid this trap. I’ll…

It is simple but not easy — I have been through several economic recessions at the helm of different companies. And there is one thing I’ve learned from the experience. This thing can help you go through a downturn. What does ‘recession’ mean? – Demand is decreasing – Interest rates are rising – The stock market is…

And three simple questions that’ll help you build it — CEOs often complain workers “are not interested in anything but money.” That they are disengaged. Unmotivated. I always answer by asking them: “What have you offered them besides money?” Scientists claim that we all are natural helpers. Of course, every animal must, to some extent, be selfish to survive. …

And what you can do with it — There are many ways to get your strategy to dust on a shelf. But even seasoned CEOs may overlook some of them. Imagine an orchestra performing a piece of music. In the meantime: – Some musicians don’t trust the conductor and play the way they think is better – Other…

You probably make this mistake, too — Many CEOs organize strategic retreats. But they confuse these retreats with strategy. We must allocate time to discuss our strategic premises and decisions with our teams. And we often believe that we’ve done our strategic work when the discussion is over. But even when we make some decisions, we haven’t…

Not all executives are strategic thinkers — Do you plan to apply for your team of executives to participate in the FIFA World Cup? Sounds absurd. But what makes you believe they can devise a strategy? – A locksmith must graduate from a technical college before operating machinery. – A medical doctor needs to study for years…

The strategic mistake they made and how you can avoid it — WeWork has declared bankruptcy. You may have watched the Apple TV series WeCrashed about the company and its overly ambitious leader. But I often see CEOs and startup founders make the same mistake. They worship the same god — rapid growth. Adam Neumann told the investors that WeWork was a…

Our personalities bias us — Many executives believe in the ‘magic of numbers’ as our ancestors believed in black magic. They: –> Collect too much data –> Believe that data can be ‘accurate’ –> Postpone decision-making until they get ‘enough’ data –> Don’t trust ideas that they can’t verify with quantitative data But there are…

And what you can do about it — Would you like to have an adaptive, flexible strategy? You’re unlikely to have it. More than half of workers across the world say they’re not engaged at work. Quote from a report by Gallup: “Just 23% of workers said they were “engaged” at work in 2022, according to the survey…