Being Mindful: Creating Opportunities from Change (Blog 4)

I’ll do my best to sum up some of a few of the ideas from our readings and guest speakers that resonated with me the most.

I want to start with the concept of disruptive innovation. Clay Christiansen describes disruptive innovation as introducing a better business model into an existing market. When reading the Ovans article (, I thought more about the importance of continuing to check in with Drucker’s age-old questions, ‘Who is the customer?’ and ‘What does the customer value?’, over and over again during the span of the company’s life. As the answers to these questions evolve, it is possible the the business model or the company may need to adapt to changes.

As I continue to think about potential project ideas for this class, I am looking not just for new ideas, but also ways of utilizing changes in markets & audiences, technology, and law & regulation that have created new opportunities.

Where is the law creating hindrances and where is the law creating opportunities?

I think I knew it prior, but it has become ever-more clear to me that in order to succeed as an entrepreneur it requires being mindful of the always changing and shifting environment. It isn’t just awareness though. It is also having the ability to adapt or shift once change has been identified.

As was said in the Horowitz article, a lot of companies have launch parties that don’t have landing parties. I think this is the result of a few things. This could partly be due to a company’s inability to adapt or lack of foresight to do so, or it could also be do to any other number of factors such as the leadership and management of a company.

What are my strengths? How do I perform?

These are just some of the questions that all levels of staff, be it executives of entry level employees, should be asking themselves. Through the readings, lectures, and guest speakers, it has become clear to me that one of the best things that I can do for myself in my work (and at home) is to think about these questions. I truly believe that my success and the success of any projects that I work on in the future will be heavily influenced by how my answers align with my reality.

It would of course be perfect if we could all just take on the one task that we are good at within a company and work symbiotically with our coworkers and have a magical unicorn creation of an entrepreneurial venture. It seems hard to achieve initially in a startup, especially with limited budget and tasks that need to get done or roles that need to be filled. If it came down to it, I would of course help fill a role in the interim even if it did not align exactly with my strengths and values. The goal of course though is still the magical unicorn of strengths, values, and context (as Nicco said in class tonight) aligning perfectly with that of the company for which you work.

So I will dream of unicorns and resolve to spend more time journaling to self-reflect.