Scot RichesinRI Idea ExchangeBest in AutoShow, Part 2 — Lead NurtureFrom lead generation to lead nurture, the most effective marketers at the 2023 AutoShowApr 23, 2023Apr 23, 2023
Scot RichesinRI Idea ExchangeBest in AutoShow, Part 1 — Lead GenerationFrom lead generation to lead nurture, the most effective marketers at the 2023 AutoShowMar 22, 2023Mar 22, 2023
Scot RichesinRI Idea ExchangeWho missed the boat?A CRM marketing POV on the Toronto International Boat ShowFeb 13, 2023Feb 13, 2023
Scot RichesinRI Idea ExchangePart II — Who won the AutoShow (from a CRM Perspective)and does it even matter now?May 11, 2020May 11, 2020
Scot RichesinRI Idea ExchangeWho won the AutoShow? (from a CRM perspective)We sent an RI team to the Toronto AutoShow to report back on who was doing the best job of generating and nurturing sales leads.Mar 5, 2020Mar 5, 2020
Scot RichesinRI Idea ExchangeWriting high-performing emailsHere are some juicy excerpts that I thought might be helpful from a guide we put together this year…Dec 20, 2019Dec 20, 2019
Scot RichesinRI Idea ExchangeThe top 3 Relationship Tips for Customer Marketers(hint, its not chips and dip)Feb 13, 2018Feb 13, 2018