What is Groundswell Marketing?

Scott A. Martin
2 min readMay 9, 2020

Rapid, sustainable and exponential growth.

I mentor, teach and help entrepreneurs scale business rapidly, sustainably and exponentially because short-term marketing and conventional approaches fail to deliver reliable results.

I was called Groundswell Marketing I now call this Groundswelling.

In today’s business environment — the prevailing mindset tends to follow trends and chase social media algorithms.

In my humble view is this paralyses smart entrepreneurs and potentially runs their businesses off a cliff by “handing over the keys” to marketing specialists who do not appreciate your business is an ecosystem.

I take a holistic approach to marketing while remaining agnostic to any tech/platform/approach that can deliver sustainable results. As your advocate, I help you uncover your hidden potential while being resourceful and mindful of your cash flow and current business reality.

My primary objective is to give you confidence based on evidence and common sense to build sustainable growth for your firm.

I don’t work with short-term thinking owners who don’t want to roll up their sleeves and build their marketing programs intelligently.

I work with owners to remain as an owner but command and lead their marketing with certainty, clarity and confidence.

If you are here to build a groundswell

Let’s paddle in.

--

--