Scott L. MarsdenIt’s Time to Renegotiate the Advertising Contract With ConsumersThe consumer got short-changed with the advent of digital. Access to all the world’s information came at a price–and not that pesky…Oct 12, 2021Oct 12, 2021
Scott L. MarsdenThe Endless Pursuit of Personalization is Killing Your BrandPersonalizationNov 22, 2020Nov 22, 2020