Sales Prevention as a Signaling Strategy

  1. It grabs serious attention to say “no” among a sea of “yes.”
  2. Those not turned away feel even more special.
  3. Brutal honesty is refreshing.
  4. Those most likely to waste your time will often opt out.

--

--

--

Product Exec with a Code Habit, Founder

Love podcasts or audiobooks? Learn on the go with our new app.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Michael Scully

Michael Scully

Product Exec with a Code Habit, Founder

More from Medium

Accelerating the growth of airfocus by the Axis strategy

Relationship Marketing vs Traditional Marketing for High-Growth Companies

Product and Marketing: A tale of two sides of the Moon

How to create a marketing mix that delivers big time