Marketeer? Hire a storyteller!
Aug 25, 2017 · 3 min read

I am astoryteller and writer. And I am part of a marketing team.
I fully believe that marketeers are too heavily dictated by sales and can therefor never be good storytellers, as they always have something they want to push. However, storytellers make great content marketeers. What you’ll end up with is honest and well-researched content full of integrity. And your customers will feel the difference.

