Published in Bottom Line Grind·PinnedMember-onlyFree consultations are a waste of time, do this insteadAutomate your acquisition process, 2x your closing rates, and finally enjoy the freedom you’ve been looking for — I’ve never really had any troubles finding leads as an online freelancer, but the one thing that’s always pissed me off… Is the “closing rate” of these leads. In other words, I have people who reach out to me all the time, asking how much I’d charge for something:Marketing16 min readMarketing16 min read
Published in Bottom Line Grind·PinnedMember-onlyHow to write landing page copy that converts like crazy (even if it’s your first time)Everybody has that one skill they really excel at, and over the last few years, mine has been writing landing page copy. It all started as a venture to write copy for my own landing pages (after wasting thousands of dollars on designers, ad professionals, and copywriters who didn’t know…Entrepreneurship14 min readEntrepreneurship14 min read
Published in The Startup·PinnedMember-only7 little-known niches that could make you a boatload of moneyWhen I started my journey into the online freelancing world 3+ years ago… I honestly had no idea what I was doing. At the time I was a proud MBA graduate and thought business was all about profit margins, hard sales and reverse supply chain analysis (whatever the hell that…Freelancing12 min readFreelancing12 min read
Published in The Startup·PinnedMember-only8 Insanely Profitable Skills You Can Learn For Free (And On Your Own Time)Whenever I tell somebody about online freelancing… It seems like they get really excited, think about all the amazing benefits it can bring them, and then run into one of two barriers: I don’t know how I don’t have the time and/or money to learn a new skill So after…Freelancing8 min readFreelancing8 min read
Published in Bottom Line Grind·Nov 15Member-only3 Ways To Improve Your (Lead Generation) AdsI don’t know why, but everybody struggles with this — If I had to give a guess, I’d say over 90% of today’s “lead generation” ads lose money. Probably higher than that, but the “funny” part is how nobody truly realizes this either. Instead, they’re under the impression of how their ads just need more time. “Well, we’re getting clicks…Marketing17 min readMarketing17 min read
Published in Bottom Line Grind·Nov 10Member-onlyIf you’re going to sell an online course, make sure you don’t follow the wrong methodIntroducing a deadly mistake (that everybody keeps running into) — I don’t know where this is coming from, but over the last 6 months I’ve had a lot of potential “course sellers” reach out to me. They’ll read one of my articles from 4+ years ago, see where they’re going wrong, reach out to see if I can help after…Marketing2 min readMarketing2 min read
Published in Bottom Line Grind·Nov 10Member-onlyMy Cigar Shop has the best funnel (and what you can learn from it)Inspiration comes in funny ways… — A couple months ago I decided I was going to start getting into “Cigars”. Not necessarily because I’ve tried them before, or even because I liked them — but because it seemed like the best “vice” one could have. Alcohol makes me hungover for 5 days Weed makes me drool…Marketing6 min readMarketing6 min read
Published in Bottom Line Grind·Nov 7Member-onlyHow to find anybody’s emailHint: This is extremely helpful when used for business purposes — You ever had one of those moments where you’re telling somebody how to do something, and you completely forgot how hard it used to be for you? Sure you have, but in my case this happened last week. I was doing a consultation call for a prospect, somebody I wasn’t…Marketing7 min readMarketing7 min read
Published in Bottom Line Grind·Oct 26Member-onlyIf you’re going to do cold outreach, you need an “asset” upfrontSolving the “trust issue” that comes with outbound marketing… — I’m going to be honest with you from the start, cold outreach is something I’ve done a COMPLETE 180 on over the years. In the beginning stages of my career, I used to think it was the worst thing you can do for your business. Few reasons for that as…Marketing26 min readMarketing26 min read
Published in Bottom Line Grind·Aug 26Member-onlyGenerate 10x more leads with your content (via the Harvester Method)Simple, yet highly effective… — Hey there, So first off, I just wanted to take a quick second and say thanks for stopping by. Know there’s a lot of noise out there in today’s world, so it’s hard to grab anybody’s attention — and I’m REALLY going to respect your time because of it. No…Marketing23 min readMarketing23 min read
