33 #sportsbiz podcasts you need to listen to
2015 was my third year as a podcaster, it was great to learn more from friends in sports business and share their successes with the Sports Geek Podcast listeners.
We’ve broken down the episodes in to the following groups:
- Digital Activations in the NFL
- Fan Engagement around the World
- Cricket & Digital
- CRM & Data — podcasts for data geeks
- Connecting Digital & Participation
- NBA Digital Focus
- Digital Strategy in sports
- Football — the global game (or soccer depending where you live)
- Best of conference circuit
- Technology — podcasts for geeks
- Close to my heart
Sports Geek Podcasts from 2015
Digital Activations in the NFL
Steve Ziff from Jacksonville Jaguars was terrific discussing the Duval Dash arcade game which fans loved AND it drove a tremendous amount of data for new ticketing leads for Jaguars. Listen here
Scott Kegley on San Francisco 49ers takes us behind the scenes of the Forty Viners the exclusive content produced for Vine which was a hit with fans for the 49ers. Listen here
Fan Engagement around the World
Pieter Maenhout from Belgium Football discusses who to get a whole country to rally behind digital initiatives. Listen here
Matt Henry from NRL provides insights into what it is like inside a social media command centre at a sports event like NRL State of Origin. Listen here
Dan Butterly From Mountain West Conference on marketing NCAA sports and developing a conference footprint via digital. Listen here
Cricket & Digital
Dan Migala provides insights on his work with adapting US lessons for Australia’s Big Bash cricket with special guest Christine Stoffel from SEAT. Listen here
Ian Treseder from Lord’s Cricket Ground explains how to bring digital into the equation with a venue steeped in tradition using Go Pros and innovative video content. Listen here
Richard Irvine from NZ Black Caps on how to prepare for a major tournament like the Cricket World Cup and why all tweets have author initials. Listen here
CRM & Data — podcasts for data geeks
Charlie Shin from MLS on building out the fan funnel and helping MLS teams get a better understanding of their fans and data capabilities. Listen here
Eric Fernandez from SportsDesk Media on how data is turning the sponsorship game on it’s head, if you don’t know or can’t analyze your data you’re already behind. Listen here
Natalle Brown from Melbourne Storm on rolling out loyalty system, Lightning Rewards to track and reward total fan journey from home to stadium. Listen here
Russell Scibetti from KORE Software is an industry leader in how data can be leveraged for business results in sports, hear his insights on SEAT conference CRM track and where the industry is headed. Listen here
Paul Greenberg is a legend in the world of CRM, he knows the sports business is just getting started but knows how powerful the sports fans is a die hard Yankees fan. Listen here
Connecting Digital & Participation
Tom Halls from British Tennis on the challenges of building engagement around participation and why user experience is so important. Listen here
Pearse Connolly from Norwegian Football designs all digital and offline interactions with the fan in the center. Listen here
NBA Digital Focus
TJ Ansley from Portland Trailblazers on Rip City and how the team and city embrace it. Listen here
Andrew Nicholson from Sacramento Kings on content for fans and developing a story behind a new arena. Listen here
Brooke Eaton from Brooklyn Nets on engaging a new local market in Brooklyn while building a global brand. Listen here
Digital Strategy in sports
John McCauley from MLSE on what it like running digital for 2 major league teams (and a few venues), it takes some planning. Listen here
Isabelle Perrault from Stratford Managers on measuring digital maturity in sports business. Listen here
Vince Crivelli from Melbourne United on the task of renaming and rebranding a sports team. Listen here
David Mackay from SPP on building sustainability in sports and where sports administrators can go wrong. Listen here
Football — the global game (or soccer depending where you live)
Rob Squillacioti from FFA on his SEAT2015 experience and comparing the A-League and MLS. Listen here
Brian Costello from Portland Timbers on connecting the Timbers Army both in stadium and via digital. Listen here
Alex Kunawicz from Liverpool FC on connecting with Liverpool fans globally with websites and social media platforms. Listen here
Richard Ayers from Seven League on sports marketing in UK and how the sports digital world has developed since his time at Manchester City. Listen here
Charlie Shin from MLS gets listed twice here as it was episode 100. Listen here
Best of conference circuit
Our Sporting Future recap how national sporting organisations can leverage digital. Listen here
Greg Oakford from Golf Victoria gives his insights into #SEAT2015. Listen here
Sarah Brady from Etihad Stadium discusses new tech rollout at #SBWeek. Listen here
#SportsConf Panel discussion — Rise of the Millennials. Listen here
Technology — podcasts for geeks
Tod Caflisch from Red Wings on wi-fi rollout at the Joe and why you can’t wait for new building to deliver tech to fans. Listen here
Danny Keens from Twitter on why Cricket is an important sport for Twitter and how Twitter thrives around live sport. Listen here
Close to my heart
When people ask, “How did you get started with Sports Geek?” I send them this podcast. Find out more about my angel investor. Listen here
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