PinnedEngaged.SocialinVentureIBM’s Content Strategy: An Instructive Case Study In B2B MarketingLeading the pack with a solutions-based approach.·7 min read·Feb 25, 2024--1--1
PinnedEngaged.SocialinAI AdvancesOpenAI’s Sora and the AI-Powered Revolution in Video MarketingAI-generated video tech like OpenAI’s Sora are revolutionizing marketing, offering personalized content and democratized video production.·7 min read·Feb 20, 2024----
PinnedEngaged.SocialinAI AdvancesAre Virtual Influencers Redefining Authenticity In Marketing?What are the implications of virtual influencers being used to deliver marketing communications to an audience that desires real?·5 min read·Feb 15, 2024--5--5
PinnedEngaged.SocialinVentureWhy Is Localization Important To Modern Marketing?Localization in marketing is crucial for engagement and brand loyalty, endeering marketers to diverse audiences in a global marketplace.·5 min read·Feb 14, 2024--1--1
Engaged.SocialinVentureThe Value of the B2B PodcastHow B2Bs are using podcasts to boost brand awareness and engagement.·6 min read·Apr 13, 2024----
Engaged.SocialGerman Football and the Shift from Adidas to NikeThe marriage between Adidas and German Football has come to a surprising end after over 70 years.·5 min read·Apr 12, 2024----
Engaged.SocialinVentureThe Failure of CNN+: Big Promises, Bigger MistakesHyped as one of the most significant developments in the history of CNN, it quickly flopped.·4 min read·Apr 11, 2024----
Engaged.SocialinVentureCoachella: A Masterclass in Music Festival MarketingFor 25 years, the Coachella Valley Music and Arts Festival has set the standard for cutting-edge, experiential marketing strategies.·5 min read·Apr 11, 2024----
Engaged.SocialinVentureThe Power of the Micro-CommunityUshering in a new era of personalized digital marketing.·4 min read·Apr 10, 2024----
Engaged.SocialinVentureUser-Generated Content MUST Be Part of Your Local SEO StrategyNo business is too small to reap the benefits of User-Generated Content.·3 min read·Apr 10, 2024----