How to be a Successful Growth Leader

1. The number one job of a leader is to hire and retain talent

When changing from an individual contributor to leading a team, the most significant lesson you’ll have is your success is no longer dependent upon how good you are at growth.

2. Team structure will have more impact on growth than any marketing tactic

If hiring and retaining talent is the number one job of a growth leader, organizing those people into the right structure is just as important.

3. Teams need a vision beyond metrics

The focus of exceptional growth teams is to impact business metrics. Because of that focus, often the vision for a growth team is focused on numbers, e.g., our growth teams mission is to increase revenue per user by 20%.



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