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Covid-19 hasn’t killed VC investing, but the ecosystem is definitely fighting an infection. Startups face new challenges, like difficulties in traveling, a reluctance to hold face-to-face meetings, and a general economic slowdown, forcing everyone to rewrite the playbook for startup funding.

Some are choosing to postpone fundraising, like Canadian startup Shift, which recently canceled its planned fundraising round to focus on revenue growth and refining its product because they felt they wouldn’t be able to access the value they deserve at this chaotic time.

But many others are going ahead despite the unique obstacles, striking a new path to access…

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As a startup CEO, I slept like a baby. I woke up every two hours and cried.

In those immortal words, Ben Horowitz, co-founder of venture capital demigods Andreessen Horowitz captured the essence of what every startup founder feels for the first few years at the job.

Once the rush of excitement at staking out your own path fades away, startup founders are left grappling with the realities of nurturing and growing their dream from an idea into a real business. Given that 50% of startups fail within the first 5 years and 70% fail within the first 10 years…

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Life as the founder of an early-stage startup can be exhilarating, but it can also be grueling. It’s important to be armed with a passion for your product and the latest tools to make your journey successful.

The ocean of business tools seems endless, and it’s impossible to test every tool on the market. Nonetheless, there are a few resources that rise to the very top of the must-have list. The best tools for early-stage startups are those that save time, reduce costs, help market new products and guard you against legal and cybersecurity trouble.

With these criteria in mind…

Rohan Ayyar

Regional Marketing Manager, SEMrush

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