The Role of Experience Design in Digital Transformation:

Designit on Experience Design. Good read for the holidays. “Design is not about beautification, nor is it about solutions or utility. In todays business landscape, design is about meaning and significance. In our quest to capitalize on technologies, design is our tool for simplifying and humanizing technology”
 In his presentation, our Strategy Consultant Tzachi Toledo shared his thoughts on the changing role of design and the importance of experience design as a competitive edge in digital transformation.
 The talk took place in Visa’s annual event for the Polish Visa members Banks on December in Warsaw.

Originally published on Designdrives.org