nubia Z20 Product Page

Sebastien Smith
Nov 1 · 1 min read

Client: nubia Smartphone
Agency: Fastlane
Credits: Emmanuel Peype (Head of Marketing), Masker Wang (Art Direction)

After a successful launch in China, nubia Smartphone brought its weirdly wonderful dual-screen devices to the global market.

I took three themes to drive home:
1) The Z20 is as innovative as it is useful.
2) It’s an elite daily driver.
3) The camera is both versatile and effective.

Additionally, I also wrote the tagline (inspired by a Drake song).

See the whole thing here.

Written by

Copywriter | LSE graduate | Into history and hip-hop | Contact: sebpsmith@gmail.com

Welcome to a place where words matter. On Medium, smart voices and original ideas take center stage - with no ads in sight. Watch
Follow all the topics you care about, and we’ll deliver the best stories for you to your homepage and inbox. Explore
Get unlimited access to the best stories on Medium — and support writers while you’re at it. Just $5/month. Upgrade