Founder of SEE-SAW (seesawdesign.ca), a boutique branding and design studio for creative entrepreneurs. Author of the monthly newsletter Fieldnotes.
Your brand’s unique personality is one of the main aspects that will set it apart in the world, but sometimes it can be hard to define and put into words.
When I work with my clients on brand strategy, I find it helpful to use exercises to help…
“Whatever you do, be different… If you’re different, you will stand out.”
— Anita Roddick
The most important part of the branding process is uncovering and communicating what makes your business unique.
Preparing to design and build a new website, often entails a bit more than people anticipate but it doesn’t need to be intimidating.
There are specific ingredients that need to be included in order for a project to be…