Senan MeleOptimizing Market Strategies with Matched Market Analysis through Correlation and Linear RegressionIn the world of analytics, drawing meaningful insights from data is crucial for making informed decisions. One powerful technique that…5h ago5h ago
Senan MeleChannel Attribution for Digital MarketingIn the ever-evolving world of digital marketing, understanding the customer journey and the effectiveness of different marketing channels…6h ago6h ago
Senan MeleTools for an End-to-End Data Process: From Extraction to UtilizationIn a data-driven world where information is the currency, managing and utilizing data effectively to generate actionable insights is…6h ago6h ago
Senan MeleData Infrastructure Essentials: Exploring Database Benefits and TypesImagine a rapidly growing company struggling to manage its data across multiple departments. Sales records, customer information, inventory…6h ago6h ago
Senan MeleSimplifying Complexity: Breaking Down Projects for SuccessWhile I was in elementary school in Benin, one of the books we read contained a story about an old man with three strong sons. One day, he…21h ago21h ago
Senan MeleData Reduction with Principal Component AnalysisHave you ever faced the challenge of sifting through hundreds of variables to find the most relevant ones for your model? That was me not…1d ago1d ago
Senan MeleMultiple Linear Regression Tool: A Game Changer for Data AnalysisAs a Full Stack Data Scientist, one of my goals is to make complex data analysis more accessible, not just for data professionals but for…2d ago2d ago
Senan MeleExploring the Power of Multiple Linear Regression in Marketing Mix ModelingAs a Full Stack Data Science Enthusiast, I’ve seen firsthand how powerful data-driven strategies can transform business outcomes. Today…Jun 15Jun 15
Senan MelePulling Facebook & Instagram’s Campaign Performance Metrics through API using RSep 25, 2023Sep 25, 2023
Senan MeleDifferent ways to combine data in Microsoft ExcelMicrosoft Excel is a widely-used tool worldwide for data transformation and data analysis. One of the components of data transformation is…Sep 25, 2023Sep 25, 2023
